In the words of artistic director, Ari Roth, Theater J and Circle Studio, Inc."grew up together".
The two fledgling entities began working together in the early 2000s. Each year Theater J's branding and design became stronger and more patrons attended the theater.
A logo was designed for each of the 5 season plays, as well as a postcard to announce the show. A season brochure was designed for each new theater season. Other collateral such as business stationery and a remittance envelope, to be stitched into the programs, were also designed and produced.